Cookie Policy

Granted Giving

Effective Date: 15 January 2026

1. Introduction

This Cookie Policy explains how Granted Giving Ltd (“we,” “us,” or “our”) uses cookies and similar tracking technologies on our website (www.grantedgiving.co.uk). This policy should be read alongside our Privacy Policy.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. Cookies are widely used to make websites work more efficiently and to provide information to website owners.

Cookies can be:

Session cookies: Temporary cookies that expire when you close your browser
Persistent cookies: Cookies that remain on your device for a set period or until you delete them

3. Why We Use Cookies

We use cookies to:

Enable essential website functionality
Remember your preferences and settings
Understand how you use our website
Improve your user experience
Analyze website performance and traffic
Show you relevant content and advertisements (with your consent)
Manage our waiting list and sign-up processes

4. Types of Cookies We Use

4.1 Essential Cookies (Strictly Necessary)

These cookies are required for our website to function properly and cannot be switched off. They enable core functionality such as security, network management, and accessibility.

Examples:

Session management cookies
Security cookies to prevent fraudulent activity
Load balancing cookies
Cookie consent preference cookies (WPConsent plugin)

Legal Basis: These cookies are necessary for the website to function and do not require consent.

4.2 Performance Cookies (Analytics)

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website performance and user experience.

Examples:

Google Analytics cookies
Page load time tracking
Error reporting cookies
A/B testing cookies

Information Collected: Pages visited, time spent on pages, bounce rates, browser type, device type, referring website

Legal Basis: We will only set these cookies with your consent via the WPConsent cookie banner.

4.3 Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences, language settings, or region.

Examples:

Language preference cookies
User interface customization
Accessibility settings
Video player preferences

Legal Basis: We will only set these cookies with your consent via the WPConsent cookie banner.

4.4 Marketing/Advertising Cookies

These cookies track your activity on our website and across other websites to show you relevant advertisements. They may be set by us or by third-party advertising partners.

Examples:

Retargeting cookies
Social media advertising pixels
Conversion tracking cookies
Interest-based advertising cookies

Third Parties That May Set Marketing Cookies:

Google Ads
Facebook Pixel
LinkedIn Insight Tag
Other advertising platforms we may use

Legal Basis: We will only set these cookies with your consent via the WPConsent cookie banner.

5. Third-Party Cookies

Some cookies on our website are set by third-party services we use:

5.1 Waitlister

When you sign up to our waiting list, Waitlister (waitlister.me) may set cookies to manage your sign-up and preferences. Please review Waitlister’s Cookie Policy at https://waitlister.me/ for more information.

5.2 Google Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics uses cookies to collect information such as how often users visit our site, what pages they visit, and what other sites they visited prior to coming to our site. Learn more about Google Analytics cookies at https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage.

5.3 Social Media Platforms

If we embed content from social media platforms (e.g., YouTube videos, Twitter feeds), these platforms may set their own cookies. We do not control these cookies.

6. Managing Your Cookie Preferences

6.1 WPConsent Cookie Banner

When you first visit our website, you will see a cookie consent banner powered by the WPConsent plugin. You can:

Accept all cookies: Allow all cookies including performance, functional, and marketing cookies
Reject non-essential cookies: Only essential cookies will be set
Customize preferences: Choose which categories of cookies you want to allow

6.2 Changing Your Cookie Settings

You can change your cookie preferences at any time by:

Clicking on the cookie preferences link in the footer of our website
Accessing the WPConsent settings panel
Selecting your preferred cookie categories

Your preferences will be saved and applied to your future visits.

6.3 Browser Settings

You can also control cookies through your browser settings. Most browsers allow you to:

View what cookies are stored and delete them individually
Block third-party cookies
Block cookies from specific websites
Block all cookies
Delete all cookies when you close your browser

How to Manage Cookies in Popular Browsers:

Chrome: Settings > Privacy and security > Cookies and other site data
Firefox: Settings > Privacy & Security > Cookies and Site Data
Safari: Preferences > Privacy > Manage Website Data
Edge: Settings > Cookies and site permissions > Manage and delete cookies

Please note that blocking all cookies may affect the functionality of our website and prevent you from accessing certain features.

6.4 Opt-Out Tools

For advertising cookies, you can also use these opt-out tools:

Your Online Choices (EU): https://www.youronlinechoices.com/
Network Advertising Initiative (US): https://www.networkadvertising.org/choices/
Digital Advertising Alliance (US): https://www.aboutads.info/choices/
Google Ads Settings: https://adssettings.google.com/

7. Cookie Duration

Different cookies have different lifespans:

Session cookies: Deleted when you close your browser
Persistent cookies: Remain on your device for the duration specified in the cookie (ranging from a few days to several years)

Essential cookies typically last for the duration of your session. Marketing and analytics cookies may last for up to 2 years or longer, depending on the third-party provider.

8. Do Not Track Signals

Some browsers offer a “Do Not Track” (DNT) signal. Currently, there is no industry standard for responding to DNT signals. Our website does not currently respond to DNT browser signals, but you can manage your cookie preferences through the WPConsent banner and your browser settings.

9. Cookies and Personal Data

Some cookies may collect personal data, such as IP addresses or unique identifiers. Any personal data collected through cookies is processed in accordance with our Privacy Policy and applicable data protection laws (UK GDPR and Data Protection Act 2018).

10. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, law, our business operations, or cookie practices. We will notify you of any material changes by:

Posting the updated policy on our website with a new effective date
Updating the cookie consent banner if categories or purposes change

We encourage you to review this Cookie Policy periodically.

11. Specific Cookies We Use

Below is a detailed list of the specific cookies currently used on our website:

Essential Cookies

Essential cookies enable basic functions and are necessary for the proper function of the website.

Cookie Name	Cookie ID	Description	Duration
Cookie Preferences	wpconsent_preferences	This cookie is used to store the user’s cookie consent preferences	30 days

Comments Cookies

These cookies are needed for adding comments on this website.

Cookie Name	Cookie ID	Description	Duration
comment_author	comment_author	Used to track the user across multiple sessions	Session
comment_author_email	comment_author_email	Used to track the user across multiple sessions	Session
comment_author_url	comment_author_url	Used to track the user across multiple sessions	Session

Google Analytics Cookies (Requires Consent)

Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.

Cookie Name	Cookie ID	Description	Duration
_utmc	_utmc	Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session	End of session (browser)
_utmz	_utmz	Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Analytics server	6 months after last activity
_utmv	_utmv	Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server	2 years after last activity
_utmx	_utmx	Used to determine whether a user is included in an A / B or Multivariate test	18 months
_ga	_ga	ID used to identify users	2 years
_gali	_gali	Used by Google Analytics to determine which links on a page are being clicked	30 seconds
_ga_	_ga_	ID used to identify users	2 years
_gid	_gid	ID used to identify users for 24 hours after last activity	24 hours
_gat	_gat	Used to monitor number of Google Analytics server requests when using Google Tag Manager	1 minute
_gac_	_gac_	Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together	90 days
__utma	__utma	ID used to identify users and sessions	2 years after last activity
__utmt	__utmt	Used to monitor number of Google Analytics server requests	10 minutes
__utmb	__utmb	Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server	30 minutes after last activity

*Note: This list is regularly updated. Third-party cookies may change without our direct control. The most current information is available through your browser’s cookie inspection tools.*

Functional Cookies

Currently, we do not use any additional functional cookies beyond those listed above. This section will be updated if we implement functional cookies in the future.

Marketing Cookies

Currently, we do not use marketing or advertising cookies. If we implement marketing cookies in the future (such as Facebook Pixel, Google Ads conversion tracking, or LinkedIn Insight Tag), this section will be updated and you will be asked for your consent via the WPConsent banner.

12. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Email: robert.fall@grantedgiving.co.uk

Address: Office 8755, 321-323 High Road, Chadwell Heath, Essex, United Kingdom, RM6 6AX

Website: www.grantedgiving.co.uk

Last Updated: 15 January 2026

Version: 1.0